And while it will take time to build up a big-enough audience to attract advertisers and other ways to make extra income from your podcast, the opportunity is there. John Lee Dumas interviews entrepreneurs seven days a week for his podcast Entrepreneur on Fire and now makes more than $200,000 a month from it. In fact, John publishes all his income online and showed that he’s made almost $13 million since launching in 2012.
Consider your expertise. If you take the time to reflect on your experiences, you will realize that you have more knowledge about which to write than you might think. Begin by listing three assets that define you, such as your profession, a special hobby or a personality trait. Next, list three things that inspire you, such as religion, education or charity. Finally, list three of your dreams, such as getting married, traveling or spending more time with your children. These three lists should give you many ideas of topics about which you can write.
But small REITs have plenty of advantages, too. Perhaps the biggest is that they don't have to compete for the same deals as their larger rivals, driving prices up. Instead, they can source cheaper one-off deals that wouldn't be meaningful for a larger company. Their small size also means that a handful of deals each year can keep cash flow – and the dividend – growing nicely. As they grow, small REITs also become more efficient, lowering their cost of capital and leveraging their fixed expenses. So those are further sources of upside for small REITs.