Counterintuitively, investors pay a lower multiple for smaller REITs, exactly those companies that can grow faster because of their size and can pay quickly escalating dividends. Not only is this not a fluke, but it's the normal state of business in the REIT world. And that means investors can take advantage of this inefficiency again and again. This is a REIT loophole that allows you to make big money.

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Then Compass Point hits you with the upshot: "Multiple expansion combined with earnings growth leads to alpha." In other words, the way to outperformance (alpha) is to buy small caps and wait for them to grow so that the market rewards the same assets with a higher multiple. Find a growing small REIT with a solid management team and let them run their game plan. That's the secret.
Shopify is another great option if you are wanting to create your own eCommerce store. Shopify is arguably easier to set up than WooCommerce but will give you less control over your storefront and cost you more long term. However, if you have little to no experience of creating websites or using WordPress, or you are working to a very tight time schedule, then Shopify may be the perfect eCommerce platform for you.
Keep your costs down. In order to turn a profit on what you're selling, choose to sell an item that's inexpensive to make. Lemonade is a classic because all of its ingredients (water, sugar, lemons or lemon juice concentrate, and ice) are fairly cheap and easy to obtain. Popsicles are another favorite because they can be bought in large quantities from the store!
VIPKID provides an international learning experience to children in China between the ages 4-12. Headquartered in Beijing, the company offers fully immersive one-on-one English language instruction provided online by highly qualified teachers. The curriculum is based on the U.S. Common Core State Standards and uses a flipped-classroom approach to foster creativity and critical thinking skills.
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